Category: b2b business marketing

  • Technology Review Platforms for IT products and services

    Technology Review Platforms. These are all online platform of performance ratings and reviews of information technology software and services. Benefits The reviews and feedback are analysed, written and read by IT professionals, technology decision-makers such as CIOs. Their goal is to help IT decsion makers & influencers make more insightful purchasing decisions. This will also […]

  • Influencer Marketing for b2b digital marketing trend

    Influencer Marketing Trends Getting Bigger by the Year and will be prominent for this decade Influencer marketing is a type of word-of-mouth marketing that focuses on using key leaders to amplify your brand message to a larger market. Influencers can be well-known celebrities, but more often, they are Instagram or YouTube personalities with a considerable […]

  • Conversational Marketing for b2b digital marketing trend

    Conversational Marketing for b2b is the Next Big Thing in Digital Marketing Trends 2022 and onwards. The reality of modern marketing is–that it is Conversational. People like and want it that way, and so brands are doing so. When consumers have a question, 85% of them like an immediate response. So what can be better than […]

  • Pardot Marketing Software

    Why I recommend – Pardot Marketing Software?   Pardot ( comes under MarTech) software as a service (SaaS) marketing automation platform by Salesforce offering email automation, targeted email campaigns and lead management for B2B sales and marketing organisations.  Salesforce Pardot is a marketing automation software suite by Salesforce, the world’s leading CRM. It is a […]

  • Free WhatsApp Marketing Course – Market yourself!

    What is WhatsApp? What is WhatsApp Marketing?   WhatsApp is a free mobile app that can install from Google play store or other sources. They use your mobile’ internet connection so you can chat with other users on the same platform, with no SMS texting charges. We provide a 1-day free WhatsApp Marketing Course. Whatsapp […]

  • How to become the best digital marketer in your team? or Are you a GAP digital marketer?

    Are you a GAP digital marketer? How to become the best digital marketer? How to fill up your GAP to become a top performer?   STEP 1: First of all, think Twice or Thrice? Are you a marketer, before calling yourself a best digital marketer   Don’t say you are a digital marketer? Then you […]

  • b2b Customer Experience – 2021 It’s all about TRUST

    What is Customer Experience?   Customer experience is when a customer believes in your company or products, he will engage with you, experience with you, and hold you, your brand name in the subconscious minds. Let’s look to know more about the b2b customer experience. Yes, It is a mix of position your products, brand […]

  • Digital Psychology for b2b digital buying behavior

    Introduction Do you know that 95 percent of our purchase decision making takes place in the subconscious mind? Digital psychology is the science about how to How to Increase Conversion through Subconscious Marketing. Is digital psychology is for creating digital designs? No. It is about the psyche behind end to end customer buying cycle. It is about […]

  • What is b2b marketing? Simply explained – b2b marketing strategy and trends

    To start with What is b2b business? The easiest way to explain: If you are marketing and selling any product or service to another company ( business), then it is a b2b business. The article will easily explain the current state of b2b marketing strategy and sales as 2020 December, typically understood from an SME/ […]

  • Why SME/ MSME fail in marketing their innovations? marketing mistakes by SMEs

    Introduction Why are 80% of our SMEs or MSME not able to differentiate and compete with global companies? Let’s check out marketing mistakes by these 80% SMEs. Innovate and differentiate, Innovate, and market. Are we doing the innovation to compete with global SMEs? This article and post are related to the marketing side of the […]